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For me, beauty and make-up is often sidelined by clothes and handbags and all of that "other" sartorial goodness. Even as a teen, I didn't have that much interest in cosmetics but over time, that has completely changed and my beauty curiosity has truly blossomed. This summer sees Yves Saint Laurent Beauté take a style forward approach to their newest releases and campaign. Last week I was lucky enough to be invited to their offices in London - seriously, someone come and pinch me that I even get to do this kind of thing! - to chat about and be involved in(!!) an exciting digital campaign that launches really soon.

With that, I was also invited to preview the stars of the Couture collection themselves and play around with them first-hand, with the deft hand of leading European make-up artist Fred Letailleur beside me. Psst - he's the man behind some of Cara Delevingne's looks! The Couture Palette is a ready-to-wear 5-colour palette that Fred believes captures 'the very essence of Yves Saint Laurent. The palette itself is, as expected, breathtakingly beautiful. Like I touched upon earlier, the collection takes a style forward approach, styling your eyes by blending the timeless design of the fashion house with chic graphic lines, perfect proportions and a new-generation formula. The idea is that there is a palette for everyone - 13 palette variations in total I believe - to take you from day to night and seamlessly complement your outfit.

Fred matched me to palette 3, a gold and pink laden neutrals palette that I honestly can't stop using. I'm an avid Yves Saint Laurent Beauté Touche Éclat, Rouge Volupte and Baby Doll Mascara girl already, but this is honestly next-level good for the eyes. The new formula is ultra lightweight, blends effortlessly and lasts all day, unlike my previous shadow choices. The palettes all contain a specified base shade, highlighter, centre shade and extra two shades that can be used to deepen, define and smoke out your look (y'know, for night). Fred also finally taught me how to use my Baby Doll Kiss & Blush on my cheeks -- hallelujah!

I'm really impressed by this palette and the Couture range, and I honestly can't wait to chat more about the digital campaign with you all. Stay tuned - and the palettes are out now, available at Selfridges in a limited edition casing or at any large counter!



Disclaimer: I was gifted the items in this post by Yves Saint Laurent Beauté. I am working on their Summer 2014 campaign but all content, views and opinions remain my own. Hope you enjoy!

18 comments

  1. wow these palettes are gorgeous! the one you have is lovely, such wearable colours and the finish is beautiful

    http://britishmermaid.blogspot.co.uk/

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    1. They're seriously good, I'm tempted to pick another one up but I might just hold out for a Christmas repackage and stick it on my Christmas list - the price is slightly crazy!

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  2. Such pretty palettes - the shades are stunning.

    Beccy ~ Bluebell & Bumpkin

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  3. Love YSL, these palettes look lovely. I've recently been using their Touche Eclat and just love it, only product that will effectively hide my dark circles (and that's quite a task these days). You look beautiful too :) xx

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    1. I really admire YSL's beauty division too, their mascaras and Touche Eclat have always been amazing staples in my beauty bag. These palettes are honestly incredible though, I can't remember eyeshadow life before it!

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  4. So amazing that you got to get up and personal with them at their office. I can't wait to hear more about their digital campaign! I'll be checking these palettes out next time I'm in Selfridges! x

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    1. It was really fun! Still pinch myself everyday that I get to do stuff like this. I'm really excited to share more when I can (:

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  5. The palette looks lovely! Such pretty shades, I haven't tried anything from YSL apart from the touché eclat - I need to try some more products! x

    SophiesMakeupBlog

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    1. Thanks Sophie! Ah you should definitely try these palettes out - so good. My entire make-up routine is YSL based at the moment and I've never been happier with the results (:

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  6. Oh those palettes look super pretty. I like YSL make up - I used to use their Touche éclat, but have recently tried their foundation too - which is really nice! The make up look on you is just super pretty.

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    1. Thanks Winnie! <3 I've always loved their other make-up but couldn't decide if high end eyeshadow was worth it or not... and now I know it definitely is!

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  7. I really want all of these palettes now but I will probably have to settle for just one otherwise I may be in a large amount of debt haha.

    fashionablyunknown.com

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    1. Haha possibly :P I'd really recommend the palette I have, although each is designed for a different complexion so it might be worth popping to a counter and asking for some advice!

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  8. I'm so interested in this line of shadows! They're all so gorgeous that I dont know which one(s) to pick! Also, how cool is it that you got to go to that event?! I would literally DIE if I had that opportunity!

    www.lilting-grace.blogspot.com

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    1. I adore the palette I have - would recommend it if you're not sure which to start with!

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  9. All of these look beautiful...as does your face (as always!)
    xxx

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