9.2.12

MUA x love hearts collection launch

The MUA x Love Hearts collection collaboration is easily the cutest and most appropriate that I've seen in a while. Last night I was kindly invited to see the new collection before it launches in Superdrug in mid-February. While I hadn't tried anything from MUA Cosmetics before, I'd heard a lot of good things about them through other bloggers, and I think I've been converted! The event was a relaxed, intimate, sweets-infused affair held in a little bar overlooking Piccadilly Circus, perfect to catch up with the likes of Emma, Lily, Lauren, Fei, Aisling and Sabrina over a cocktail and check out new beauty goodies!

daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch

As with the core collection, the Love Hearts products start at just £2, which is very reasonable for the quality. The nail varnishes feature six new shades, and cover both brights and pastels for the new season, and have been redesigned with a limited edition Love Hearts lid. Love! I also really like the Love Hearts lip balms (scented, of course!) which are slightly vanilla scented and are also topped with Love Hearts designs. I can imagine these will be perfect to have in your bag for on-the-go touch ups! Finally, my other 'stand-out' product from the event was the contour pen, particularly in Gunmetal and Auburn, which are a silvery, purple grey, and a rich, burgundy copper colour respectively. The new additions to the MUA range are cutesy, on-trend and very affordable, and I'll definitely be heading to Superdrug next week to add to my collection.

Thank you to the wonderful Zoe as ever for such a sweet *coughcough* evening; the jar cocktails, pop-up manicure stand and blogger company was a perfect mid-week pick me up! You can find the new MUA x Love Hearts collection online now, and in-stores next week. 

daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch
daisybutter - UK Style Blog: mua cosmetics, beauty, review, mua and love hearts, collection launch

57 comments:

  1. These are so beautiful and kitsch and i bet they sell out everywhere before i manage to grab some!

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  2. wah so many goodies! you've gotta let me know which ones are best for me to add to my ever growing collection ;) (once frugal feb is over obvs. even though i judt bought a sigma brush for £17.. but thats an essential right?) love the cocktails in the jars! genius.

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  3. Those nail polishes look perfect, a girl can never have too many nail polishes! Looks like such a fun event x

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  4. shewearsfashion9 February 2012 23:48

    so so cute! love the packaging and those macaroons are nomnomnom!
    Kavita @ shewearsfashion :-) <3

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  5. Cute packaging, the nail polishes look like great colours too. I might have to try and pick myself up some of these.
    Katie x

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  6. I wish I'd been there, it looks like it was such a great event! I was supposed to come, but I had to get a train home last minute because of a bit of an emergency!

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  7. Very cute packaging! And those cocktails in jars look fantastic! xxx

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  8. studentandthecity10 February 2012 00:15

    Sounds like you had a really good time :) At £2, you can't really go wrong!
    R xx

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  9. Love the look of everything, I was gutted I couldn't make the event!

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  10. Emma-Louise Morgan10 February 2012 00:45

    Lovely pictures. Definitely gonna be getting my hands on these, especially the lipbalms. It all looks so cute :) x

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  11. I love the look of the pastel nail polishes, as I can't pull of the pastel coloured clothing maybe I'll approach the trend through these nail polishes! :) You can never go wrong with MUA, it's such great value for money! xx

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  12. Mysentimentalheart10 February 2012 01:24

    Those nail polishes are amazing! Looks like a fab event :)
    x

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  13. I love a cocktail in a jam jar :) Love hearts brings me right back! xo

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  14. They're available online now, so get shopping haha ;) I seriously recommend the contour pens, balms and Love Hearts polishes, all more than worth the money!

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  15. Hahahha Frugal Feb and you've bought a £17 brush?! D: I'd say get the nail varnishes, brushes are a little crap but nothing unmanageable, the balms and contour pens. The contour pens are SO good haha! Also, I definitely just got up from my nap... xx

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  16. It was such a well-thought out and themed event! (:

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  17. I'd definitely keep an eye out for them, such an adorable collection, and cheap as chips!

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  18. Aw no! Hope everything's okay!

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  19. The cocktails were so good! (:

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  20. It was a lovely little evening! Seriously such good prices for the products, they even have £2 false lashes!

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  21. Oh no! The event was really cosy and cute haha!

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  22. Aw thank you Emma! The lipbalms are definitely worth it, such adorable packaging, and the scent isn't too overpowering or fake either (:

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  23. I have pastel nails as we speak! Really tempted to do wash in wash out pastel hair strands too hahaha, probably need to stop with the obsession. (:

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  24. So cute! I'm OD'ing on sweets as we speak haha, it was a really nicely themed event!

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  25. It was such a novelty to me :P keeping that idea on my little list for future reference! ;) xx

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  26. The event looks fun, especially that cocktail! :) The collection looks lovely, looking forward to seeing it in the shops! x

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  27. It is sorted now - I had to go get stuff out of my desk at home - you know the very exciting thing I'm doing in September that I told you about? I messed up a bit of paperwork that would have screwed the whole thing up! All sorted now though! :D

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  28. looks so exciting!
    can't wait to get them
    x

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  29. cocktails in a jam jar? i'm in awe xxxx

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  30. I love it simply for the packaging. I've never tried their products before, must have a look in to this collection! xx

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  31. What cute packaging! :) xx

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  32. Oh my goodness this is adorable! I need one of these for sure xoxo

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  33. ooh these look lovely! I love love hearts and the taste of them too so a lipgloss scented like one sounds dreamy.

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  34. ladybugcupcakes10 February 2012 05:41

    I'll have to pop into superdrug :D!

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  35. I'm going to get some tomorrow if it stops SNOWING! :(

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  36. oh gosh those are downright adorable! i'll have to pick up those nailpolishes, theyre fantastic :) X

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  37. It was really nice, just chilled out with no pressure (: It's released next week so you won't be waiting too long, save your pennies over the weekend! xx

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  38. I think this mini collection will do really well! (:

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  39. Such an amazing concept haha, straws were essential to keep a civilised appearance ;)

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  40. It is absolutely adorable Gem! The brushes on the nail varnishes are a bit dodge, and labelling is a little hit and miss, but other than that, I really like it! xx

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  41. You do indeed Georgie ;) especially the nail colours and contour pens!

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  42. I think this collection is going to go down really well!

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  43. Or online! Much easier than braving the cold ;)

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  44. Haha I know right, SO cold atm! Although it doesn't launch until next week, for Valentine's Day ;)

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  45. I love the look of this new collection, I really want to try the lip balms and the nail polish! I hope we get them in the Winchester Superdrug!

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  46. Oh wow, these look too adorable...can't believe the contour pens are only 1.50 SO excited to try that!
    xxx

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  47. Oooh, these look lovely! I really want to try the nail polishes... ace. x

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  48. I really like it, currently obsessed with my Sweet Kiss balm (: I might run a giveaway with some of the products I got given, far too many for me to ever finish trying!

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  49. The contour pens are seriously good, takes a while to soften up to use on the eyelid but the colours are really pretty (:

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  50. I really like the pastel purple nail varnish from the new line (:

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  51. I love the nail varnishes, so cute! :)

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  52. These all look amazing! I love the nail polishes x

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  53. oh my goodness this all looks so amazing, and so cute! Can't wait to try some of these products :)
    <3 Holz oxo

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